March 16, 2004

Contradictions

Krispy Kreme's announcement may reflect a rational attempt to broaden their market as well as a response to the obesity police:

Krispy Kreme Doughnuts, long known for its high-calorie treats, says it plans to offer a low-sugar doughnut to attract dieters and diabetics.

Exactly how low the sugar content would be was unclear Thursday.

However, if I'm going to buy a donut, which is not often, it is going to be the real thing. Otherwise, what's the point?

Via The Storm.

Posted by Steve on March 16, 2004
follow me on Twitter